Leadzolo

More Than A Name And A Number

Automatic Data Enrichment, Built Into Every Lead

Walk Into Every Call Already Knowing The Property

Every lead is enriched with property record data when it's available, pulled automatically so you don't have to go dig for it yourself before you dial. Not every field populates on every lead, data availability depends on the property and the county, but when it's there, it's there before you make the call.

Get Started → See Every Enriched Field ↓

AutomaticNo manual lookup required

Property-record basedMatched against the address

Nationwide data sourcePowered by RealEstateAPI

Attached before you callWhen the data is available

Seller-Submitted First

What The Seller Tells Us Directly

Every lead comes with the basics the seller filled in themselves: name, email, phone, address, property type, timeline, reason for selling, and whether it's listed. Occupancy status, condition, and how long they've owned it come through sometimes, depending on the lead. Everything below is the enrichment layered on top of that.

NameEmailPhoneAddressProperty TypeTimelineReason For SellingListed? Sometimes included, depending on the lead: Occupancy StatusConditionHow Long They've Owned It

The Data Source

Powered By A Real Estate API, Not Guesswork

This data doesn't come from us manually looking anything up. It's pulled through RealEstateAPI, a real estate API that aggregates nationwide U.S. property records, ownership history, valuations, MLS data, parcel boundaries, and skip tracing, into a single automated lookup. Every time a lead comes in, we query that data against the property address and attach whatever comes back, automatically, before the lead ever reaches you.

If you've looked into a real estate API yourself, to build your own tools, run your own skip tracing, or just to understand where property data like this actually comes from, RealEstateAPI is one of the more established options in the space, covering property search, automated valuations, MLS listings, parcel data, and skip tracing through a single API. We built our enrichment process on top of it so you get everything it offers, attached directly to your leads, without needing an API key, a developer, or a separate subscription of your own.

Financial Position

Know Their Numbers Before You Talk Price

Estimated_Equity

The difference between estimated value and any open mortgages. Low or negative equity tells you before you dial whether there's real room to negotiate, or whether this seller can't sell at a discount no matter how motivated they are.

Free_Clear

No open mortgage on the property. No bank to satisfy, no payoff to negotiate around, which usually means more flexibility on terms and timeline.

High_Equity

Flags properties with more than 39% equity, a quick signal for where your best offers have the most room to work.

Estimated_Mortgage_Balance + Estimated_Mortgage_Payment

The seller's real floor. Combined with Absentee_Owner, this is how you spot a landlord whose rent isn't covering the note.

Estimated_Value

The baseline every other financial field is measured against.

Market_Value + Tax_Assessed_Value + Tax_Assessed_Land_Value + Tax_Assessed_Improvement_Value + Tax_Assessment_Year + Tax_Amount

The county's own numbers. Tax_Assessed_Value is the number the county uses for tax purposes. Market_Value is a separate estimate, the county's own read on what the property would actually sell for based on comps and appraisals, useful for cross-checking against the estimate above.

Motivation Signals

Know Why They're Selling Before You Ask

Absentee_Owner

The owner isn't living at the property, generally a tenant situation or non-owner-occupied. Tells you immediately this is a landlord conversation, not an emotional family-home conversation, and changes your opening from the first sentence.

Investor_Buyer + Cash_Buyer

Records that the property was originally bought in an all-cash transaction. Investor_Buyer specifically flags an absentee owner/investor purchase, while Cash_Buyer covers an individual cash purchase. An absentee owner who also shows as an Investor_Buyer is a strong tired-landlord signal, one of the highest-converting seller profiles in this business.

Death + Inherited

The owner on record has recently passed, or the current owner inherited the property. One of the highest-converting situations in real estate investing. Heirs frequently want a fast, simple exit rather than dealing with upkeep, taxes, or splitting a property with other family members. Knowing this before you dial means you walk in with the right tone from your first sentence.

Pre_Foreclosure

The property has received a notice of pre-foreclosure. About as strong a motivation and urgency signal as data gets.

Lien

A lien exists on the property. This is a general flag, not a type, so treat it as a reason to ask more, not a full picture on its own.

Quit_Claim + Sheriffs_Deed

The property changed hands through a quit claim or a sheriff's sale, both signals worth knowing going into a conversation about ownership history.

Private_Lender

The property is currently financed by a private lender rather than a conventional mortgage, relevant context for how a payoff might actually work.

Ownership Context

Ownership & Sale History

Last_Sale_Date + Last_Sale_PriceHow long they've owned it and what they paid. A recent purchase followed by a fast resale often signals something changed, relocation, a bad flip, a life event, worth asking about directly.

Owner_Full_Name + owner_2_full_nameWho you're actually talking to, and whether there's a second owner on title you'll need buy-in from too.

Owner_TypeIndividual, company, or owner-occupied. Tells you who's actually on the other end of the call before you start talking.

Owner_LabelThe property owner's mailing address on file.

mlshistory_mlsdaysonmarketHow long the property has sat on the MLS, if it's been listed at all. A long days-on-market number tells you the traditional route already isn't working for this seller.

Physical Property Data

Property Characteristics

The physical facts every investor wants walking into a call, whether or not they change your pitch:

BedroomsBathroomsPartial_BathroomsBuilding_Square_FeetYear_BuildBasement_Square_FeetBasement_TypeGarage_Square_FeetGarage_TypeAir_Conditioning_TypeHeating_TypeFireplacePoolDeck_AreaPatio_AreaPorch_Area

This is data you'd normally have to ask for or estimate yourself. Here, it's already in front of you.

Parcel + Legal Data

Property & Legal Details

Rounding out the picture:

APNLand_UseLegal_DescriptionLot_AcresLot_Square_FeetProperty_ClassProperty_UseSubdivisionLatitudeLongitude

Full Enrichment Reference

Every Enriched Field, In Full

Coverage varies by property and county. When a field is available, it is attached automatically.

Field	Description
`Skip_Trace_Phones`	Phone numbers obtained by skip tracing the property address.
`Skip_Trace_Emails`	Email addresses obtained by skip tracing the property address.
`Absentee_Owner`	Records indicate the owner is not currently a resident. Generally signifies a tenant or non-owner occupied property.
`Cash_Buyer`	Records indicate the property ownership is subsequent to an all cash transaction.
`Death`	Records indicate the property owner on the deed is recently deceased.
`Estimated_Equity`	Equity dollar amount is computed as the difference of the estimated value less any known open mortgages.
`Estimated_Mortgage_Balance`	Estimated remaining mortgage balance.
`Estimated_Mortgage_Payment`	Estimated monthly mortgage payment.
`Estimated_Value`	Estimated value of the property.
`Free_Clear`	Records indicate the property does not have an open mortgage.
`High_Equity`	Records indicate the property has high equity (>39%).
`Inherited`	Records indicate the owner inherited the property.
`Investor_Buyer`	Records indicate the property was cash purchased by an absentee owner/investor, rather than an individual like with the Cash\_Buyer flag.
`Last_Sale_Date`	Date of the last sale.
`Last_Sale_Price`	Price of the last sale.
`Lien`	Records indicate there is a lien on the property.
`Pre_Foreclosure`	Records indicate the property has received any notice of preforeclosure.
`Private_Lender`	Records indicate the property is currently financed by a private lender.
`Quit_Claim`	Records indicate the property ownership was subsequent to a quit claim.
`Sheriffs_Deed`	Records indicate the property ownership was subsequent to a sheriff's sale.
`APN`	The property's unique tax assessor identifier.
`Land_Use`	The designation for how the land parcel is used.
`Legal_Description`	The legal description of the property.
`Lot_Acres`	Lot size in acres.
`Lot_Square_Feet`	Lot size in square feet.
`Property_Class`	The county-level classification of the property.
`Property_Use`	The county-level designation for how the property is used.
`Subdivision`	The subdivision in which the property is located.
`Owner_Label`	The property owner's address.
`Owner_Full_Name`	The property owner's name.
`owner_2_full_name`	The additional property owner's name.
`Owner_Type`	The type of property owner (individual, company, owner-occupied, etc.).
`Air_Conditioning_Type`	The type of air conditioning system.
`Basement_Square_Feet`	Basement size in square feet.
`Basement_Type`	The type of basement.
`Bathrooms`	The number of bathrooms.
`Bedrooms`	The number of bedrooms.
`Building_Square_Feet`	Building size in square feet.
`Deck_Area`	Deck area in square feet.
`Fireplace`	Records indicate the property has at least one fireplace.
`Garage_Square_Feet`	Garage size in square feet.
`Garage_Type`	The type of garage.
`Heating_Type`	The type of heating system.
`Latitude`	The latitude of the property.
`Longitude`	The longitude of the property.
`Partial_Bathrooms`	The number of half bathrooms.
`Patio_Area`	Patio area in square feet.
`Pool`	Records indicate the property has a pool.
`Porch_Area`	Porch area in square feet.
`Year_Build`	The year the home was built.
`Tax_Assessed_Improvement_Value`	The county assessed improvement value.
`Tax_Assessed_Land_Value`	The county assessed land value.
`Tax_Assessed_Value`	The county assessed total value.
`Tax_Assessment_Year`	The year of the tax value assessment.
`Market_Value`	The county's estimate of what the property would sell for on the open market, based on comps and appraisals, distinct from the tax-assessed value.
`Tax_Amount`	The annual property tax amount.
`mlshistory_mlsdaysonmarket`	The number of days the property has been listed for sale on the MLS.

The list above is the full enrichment field set supplied in this page's documentation; individual leads may contain a subset depending on data availability.

Enrichment FAQ

A Few Questions

What real estate API does Leadzolo use for property data?

We pull property data through RealEstateAPI, a real estate API covering nationwide ownership records, valuations, MLS data, parcel boundaries, and skip tracing. We query it automatically for every lead and attach whatever data is available before the lead reaches you.

Does every lead include every field?

The seller-submitted fields at the top of this page are on every lead, no exceptions. The enrichment data further down populates when it's available for that property and county, coverage varies, but when a field is available, it's included automatically.

Do I need to do anything to get this data?

No. It's pulled and attached to the lead automatically, no extra steps or lookups required on your end.

Enrichment Included

Start Getting Leads, Enrichment Included

Seller-submitted details first. Property-record enrichment layered on automatically when the data is available.

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